Empowering Entrepreneurs & Business Leaders to Discover New Avenues & Amplify Growth Potential    

The world of modern retail is all about crafting innovative and delightful shopping experiences and offering products that captivate. It's all about sparking joy and building lasting loyalty across every interaction and every channel. Through a consumer-centric lens, I work with brands and retailers to turn today’s challenges into exciting business opportunities. 

Make Smart Decisions

I combine my years of experience and insights with relevant, actionable, and intelligent data to help you make informed and effective decisions. Together, we’ll unlock unparalleled opportunities and achieve outstanding results.

Improve Performance

Whether diving into enhancing customer experience, boosting category performance, or fine-tuning channel optimization, I’m here to identify incremental ways to improve your business and exceed your goals. 

Grow Your Business​


First we will clarify your goals, and then we will create a path to achieve them. Whether it is revenue growth or an increase in profit, or both, I can help you get there.  Let’s  elevate your brand and enhance your bottom line. 

​"Loretta took us through her proven 5-step process to generate a filter for decision making.  We now have a portfolio of brands that are clearly defined, distinct, intentional, and most importantly, profitable."

Ash Mohda, CEO and founder, Mondetta Clothing

Managing all the moving pieces, especially when they seem to be veering off path, can indeed feel extremely overwhelming. 
  You have earned the opportunity to lead a business that is agile,  streamlined, and sustainable. With over three decades of industry experience, I am passionate about helping owners and operators navigate the ongoing challenges, pinpoint viable solutions, and create a roadmap for enduring success. 

Ready to start running your business
​with clarity and focus?

Schedule a call

I’d love to learn about your lofty goals or biggest road blocks. I’ll give you a broad and unbiased opinion on your place in the industry.

Gain Insight

I’ll provide you with an opportunity assessment and an educated perspective on how you can pivot, expand and grow your business. 

Get Results

We’ll partner until your business is thriving, and you have the confidence to sustain consistent growth.  

"Loretta. helped us negotiate and expand our retail partnerships and distribution points. We are now optimizing all channels of business, and have grown our revenue by 300% and  increased our distribution points  by 75%”

Kenna Florie, co-Founder, Beek Footwear

Most consultants know about retail
without ever having worked IN retail.


Without direct experience in retail or brand management, understanding the intricate subtleties of the industry is impossible.

My 25 years with one of the world’s premier retailers, coupled with twelve years as a global consultant in private practice and my current role as a Retail Tech Executive, have allowed me to witness and navigate every conceivable aspect of the retail industry.
Now, I'm here to guide you through the labyrinth of omni-channel retail, assisting you in sidestepping the landmines and obstacles that many encounter.

Without direct experience in retail or brand management, understanding the intricate subtleties of the industry is practically unattainable. This lack of insight can lead to significant pitfalls such as revenue loss, overstocked inventory, and unsatisfied customers.
I initiated my journey in the retail world on the selling floor at Nordstrom, ascending through the ranks in buying, product development, and management. Eventually, I spent over a decade in an executive role, liaising directly with the Nordstrom family. My 25 years with one of the world’s premier retailers, coupled with twelve years as a global consultant in private practice and my current role as a Retail Tech Executive, have allowed me to witness and navigate every conceivable aspect of the retail industry.
Now, I'm here to guide you through the labyrinth of omni-channel retail, assisting you in sidestepping the prevalent blunders and obstacles that many encounter.